Many of us have fantasised about quitting a job and setting up our own business. But how many would put their money, their homes and sometimes, their relationships at stake to do just that?
What makes a softly spoken chemist and a civil servant think they have the winning formula to beat McDonalds and KFC at the fast food restaurant game? Or what possesses a couple with a comfortable lifestyle to put it all on the line, to go into an industry they know nothing about, and set up a chain of women’s fashion stores at a time when one in three fashion shops are going bust? And why does a garden centre manager think he can run a hip hair salon? Because they all have a dream.
This fly-on-the-wall series follows fledgling entrepreneurs through the make-or-break period of their first year in a new business, from the months of preparation to the big opening day and through the first challenging months of trading. They face problems with staff, fierce financial targets, growing debts and above all, strains on friendships and marriages. Whether visionary or just plain deluded, the entrepreneurs experience the real pain, joy and hard graft required to follow a dream.... Read more.