Retail expert and style icon Mary Portas is not happy. She’s looking better than ever but when she opens a magazine or hits the high street, women like her are nowhere to be seen. The fashion world has brushed her, and other 40-something women, under the carpet. She's about to change that. For the first time ever, Mary Portas the shop critic and retail consultant, is launching her own store. She’s spent years trying to raise retailer’s standards with her outspoken reviews but now she’s joining the high street and opening her shop to give women over 40 an alternative to the teenage fashion or frump on the high street. She’s on a mission to fill this gaping hole in the market with a high street business that delivers the clothes and the shopping experience that women over 40 really deserve. During the course of this three-part documentary series, we’ll follow Mary’s attempts to set up her own fashion range; from securing a high street retail partner, to designing the clothes, to the day the tills start ringing; we’ll follow Mary’s highs and lows as she risks everything to set up her very own fashion business. Can the woman who criticised so many other retailers do it any better? Or will she fall flat on her face? With heels as high as Mary’s, it’s a long way down.