In this new 10-part series, the UK’s top hairstylists compete in a cutthroat competition to be crowned the Great British Hairdresser by James Brown. Stylist to the stars Brown is joined by Jo Elvin, the editor of Glamour magazine, as they whittle away the contestants through a series of fashion-based weekly challenges. Model Abbey Clancy co-presents, following contestants every step of the way as they battle it out to win the dream assignment; styling the hair of an A-list star for the cover of Glamour. From creating styles to complement Lily Allen’s new vintage fashion collection, to working against impossible deadlines in London and Las Vegas, there is no tougher hair competition. To pile on the pressure further, James and Jo invite their celebrity friends along to help. Watch out for Lily Allen, Dannii Minogue, Jaime Winstone, Sadie Frost, The Saturdays and Vidal Sassoon. Every show is packed with James’ hair tips and trade secrets, and, with a weekly eviction guaranteed, no-one is safe as they edge closer to make the glamorous world of celebrity and fashion their reality, and not just a dream.