Forget luxury - it's all about location, location, location.
TripAdvisor has unveiled a list of the most booked hotels on its site, and the results may come as a surprise!
Taking the top spot as the world's most booked hotel is the modest Best Western Premier Grand Canyon Squire Inn.
The property isn't the most famous or luxurious in the world, but its location in Tusayan, just a few miles from the Grand Canyon National Park, makes it a popular choice for tourists.
Best Western Premier Grand Canyon Squire Inn
Second on TripAdvisor's list of its most booked hotels is New York City's historic Park Lane Hotel.
It overlooks Central Park in Manhattan, but interestingly only comes in at number 265 on TripAdvisor's user-rated list of NYC accomodation.
Park Lane Hotel
Completing the top three of the world's most booked hotels is Yavapai Lodge, again located close to the Grand Canyon.
The travel planning and booking site also released stats on its most booked hotels specifically in Australia:
1. Rydges Sydney Airport Hotel, Mascot
2. Four Seasons Hotel Sydney, Central Sydney
3. The Langham, Melbourne
The Langham, Melbourne
Meanwhile, the top three in Europe looked like this:
1. The Croke Park: Dublin, Ireland
2. The Montague on The Gardens: London, United Kingdom
3. Absalon Hotel: Copenhagen, Denmark
The Montague on The Gardens: London