Gothic eyes, lilac lips and cherry-stained cheeks... every season models strut down the catwalks pioneering daring new trends.
But if there's one fail-safe look that's perenially in fashion, it's nude make-up. And barely-there beauty is back for this season.
The natural look was huge at the European spring/summer 09 shows - including Prada, D&G and Vivienne Westwood - making nudes a must-try trend.
Take inspiration from Hollywood stars Cameron Diaz and Jennifer Aniston, who rarely veer away from the 'no make-up make-up' beauty ethos, whether they're walking the dog or the red carpet.
But don’t be fooled, there’s some prepping involved in this “no make-up” look.
"Nude make-up is definitely having a beauty moment right now, and is not that difficult to achieve once you know how," says celebrity make-up artist Karen Alder www.karenaldercosmetics.com
"Always moisturise well before applying make-up - you want the skin to look dewy and fresh. Then it's all about light, shade and glow techniques."
Want barely-there beauty? We show you how to get the knack of nude make-up.
A face that looks flawless but make-up free is the secret to pulling off this season's nude look. Follow our too-easy steps and you’ll be working the youthful, fresh-faced look in no time.
"Start by applying concealer with a small brush to blemishes and dark circles. Blend well and keep the amount of product down to a minimum," Alder advises.
"I love mineral powders, and always buy two shades, one in a lighter shade for down the centre and a slightly darker shade for contouring and bringing out the cheekbones.
"If you're used to a heavier base, try a fake tan for product that's won’t clog and will give you a great base colour."
Try: Prescriptives Flawless Skin Foundation, $82; MAC Mineralize Skinfinish Natural powder, $46.00; Bobbi Brown Sheer Color Cheek Tint, $60.
Want to avoid looking like you've just stepped out from the duvet?
For all-natural beauty you want to achieve an illusion of big, open eyes - without the use of thick liner and lashings of mascara.
"Make sure the brows are groomed perfectly as they frame your face," Alder says. "Book in at a brow bar like Benefit to be shown how to define and groom your brows perfectly.
"This is key to the ‘no make-up’ look; all of a sudden your eyes look more lifted and fresh. Getting your lashes tinted also helps to frame your eyes."
Try: Clinique Naturally Glossy Mascara, $34; Napoleon Perdis Lash Patrol Mascara, $25; Revlon Colorstay Eyeshadow Quads In The Buff, $25.95.
Lips don't have to be completely bare to look like they are. Keep your pout in tip-top condition and super-sheer lipsticks and glosses will glide on easily for a super-natural tint.
"Use a buffing salve for the lips as a night-time treatment and slick on a balm such as Rodial's Glam Balm in the day to plump your lips without looking too glossy," Alder suggests.
"Use a light dab of your favourite natural lip colour to liven up your face - without one you could end up looking too washed-out."
Try: The Body Shop Lip Care Stick, $20.95; Bobbi Brown Lip Gloss in Nude, $44; Maybelline Moisture Extreme Lip Color in Nude Blush, $14.95.