The new year brings the perfect excuse to freshen up your personal style – and that includes hair colour!
Matt Clements, 2011/2012 Hair Expo Australian Colour Technician of the Year shares his forcast for the hottest looks that will help you stay ahead of the fashion pack and turn heads in 2013.
The upcoming year will see strong warm Titan, Rust and Russet Coppers that can be enhanced or subdued, yet still have an incredible brilliance to them – it’s all about balancing intensity with depth and richness.
Cool reds won’t go un-noticed though, with the upcoming seasons’ tones bursting with shine & luminosity.
However, Deep Crimson, Red Rose and bright Scarlet reds will dominate to create high impact colours!
Celebs to watch: Christina Hendricks, Florence Welch and Lana Del Rey
For lovers of the dark mane, super dark browns and inky, petrol blacks will be seen this coming season. Adding black or darkest brown to medium brown shades in small sections helps to create density and show texture. Shades of Chocolates, deep burnt Caramel and Coffee hues will be favored.
Celebs to watch: Jessie J, Megan Fox and Katy Perry
The buzz-word with blondes is ICE – cool, crisp and clean shades are going to be hot in 2013. We will also see for the more adventurous wearers of the lighter shades, a rare return to the almost “Toneless and White” blondes. This look has an edge to it like no other and is best kept to stronger styles that ooze with texture, or sleek graphic shapes with blunt–cut lines.
Warm blondes get a look in too, with soft Marigolds and Honey shades. Highlighting will use these same tones and I recommend keeping the softer shades closer to the face as it is more complimentary for the skin.
Celebs to watch: Gwyneth Paltrow, Miley Cyrus and Michelle Williams
Pastels are still with us, but gone are the bright Lolly Pinks and Reds that accompanied dip-dye looks and replaced with soft iridescent Powder Pinks, Blue-Greens and Buttery Yellow-Golds.
Celeb to watch: Kelly Osbourne will stay ahead of this trend
In terms of techniques and colour application, I will be pushing a lot of multi-toned hair colour – from the mild to extreme.
Browns that have super fine strands of black running through add another dimension, as does infusing two or more reds, and / or copper tones.
Adding browns to auburns and copper shades will soften these brighter tones without losing intensity.
It’s a great way to add freshness to a tired blonde by infusing two, three or more tones and weaving them together for a play on light and shade without having a long-term colour change.
This can be done simply and effectively by incorporating a technique I developed called “ribboning ”.
By twisting sections of hair together, similar to tying a loose braid or plait. These sections can be as large or small as you like, and the tones can be as similar or contrasting as you wish. (eg violets & coppers, blondes & browns)