Fashion is growing up. The beast we all live and die by is not just about necklines and hemlines anymore, it has a conscience. The best brands in Australia are looking to ensure their collections are good for Australian people. Here’s how …
Ethical Clothing Australia is anticipating a wave of interest from forward-looking fashion brands after Rosemount Australian Fashion Week (RAFW).
The not-for-profit initiative aims to assist the local clothing and fashion industry to ensure that Australian workers receive fair wages and decent conditions.
RAFW’s Event Director, Lucia Labbate, said she is pleased to see that the ethical fashion phenomenon was beginning to establish a foothold in the Australian industry.
“The Australian fashion industry is well placed to make the most of the trends towards more ethical fashion. It boasts a diverse and vibrant scene of well known brands that still have considerable manufacturing capacity here in Australia. I look forward to seeing more and more of Australia’s iconic brands really embracing ways to communicate their ethical credentials with consumers,” Ms Labbate said.
Lisa Ho and Ginger Smart, the two fashion brands whose runway shows opened proceedings at RAFW, both recently completed the accreditation process that allows the brands to display the Ethical Clothing Australia label on their Australian-made garments.
The two brands join a growing list of leading Australian fashion brands, such as Collette Dinnigan, Jets, Cue and Veronika Maine, who are eligible to display the Ethical Clothing Australia label on their Australian-made garments.
A big congrats to them!
For more info, contact www.ethicalclothingaustralia.org.au