The InStyle and Audi Women of Style Awards on May 11, 2010, will bring Australia’s most fashionable women together for a celebration of style, glitz and glamour.
The annual awards ceremony celebrates stylish Australian women and their achievements in their chosen field, from business to art to charity.
To celebrate we asked a few of the judges and nominees for their top fashion and beauty tips and what style means to them. Enjoy!
Kerrie McCallum, Editor, InStyle
"Style is about more than what you wear. It's something far more complex and involves an inner poise and elegance, a willingness to be generous, a unique outlook and being comfortable in your own skin. My big tip would be to be yourself. Being confident about everything from how you present yourself to what you do in life makes you inimitable - and that's what true style is all about."
Rachael Cassar, 2009 Instyle Style Scholarship winner
“Style is best when it’s individual so let your personality and taste dictate your visual style. Don't take it too seriously, let your humour come through and have fun with colours, patterns and texture. Style can't be sold to you no matter how hard you to replicate it. Style should come from within you and only you. The same design can take on a new look depending on how the person wearing it decides to ‘style’ it.”
Shelley Barrett, founder and CEO of ModelCo
“Don’t get stuck in a makeup rut. A new season is the perfect time to experiment a little. Try a matte finish instead of dewy one and go for a bold red lip for instant Hollywood glamour. I’m a big believer in ‘more is more’ when it comes to jewellery, I love statement earrings to put the finishing touch on a cocktail dress, or a simple white tee, tailored jacket & jeans ensemble for a chic daytime look.”
Louise Olsen, director and designer of Dinosaur Designs
"Style is having the courage to express your own ideas; being inventive and playing with the rules. It’s the relationship between elegance and individuality, the unexpected with the likely. But most importantly, it’s an understanding of one’s self."
Antonia Kidman, LIfeStyle YOU personality
“When I think of style certain people spring to mind. Celebrities like Kate Moss, Elle Macpherson and Sarah Murdoch are some modern women whose style I admire. I also don't think I could ever get bored of looking at images of icons like Princess Diana, Grace Kelly and Katherine Hepburn. But there are other less well-known women who, in my opinion, just ooze style - friends, colleagues or acquaintances. Style is making an effort. It is confidence. Style is taking a risk. It is knowing yourself and your body and loving it. Style is kindness and generosity, being happy and content. My tips are probably more holistic than simply 'how to' because style is innate. It doesn't mean you can't develop it, but it needs to be part of the big picture which is why a truly stylish being is such a rarity."