The celebrity chef is taking his philosophy to a new level of dangerous.
Pete Evans has attracted a lot of attention over recent years for his bright blue eyes and misguided views on healthy living.
His latest controversial comments include a rant against sunscreen.
In a Q&A on his Facebook page, 'Paleo Pete' said he tended not to wear sunscreen because of the chemical content.
"The silly thing is people put on normal chemical sunscreen then lay out in the sun for hours on end and think that they are safe because they have covered themselves in poisonous chemicals which is a recipe for disaster," he wrote.
He followed this up with a study claiming those who wear sunscreen are more likely to lay in the sun for hours, increasing their risk of melanoma.
But that's not really a reason to avoid wearing sunscreen altogether, right Pete?
The Cancer Council confirms there are many benefits of sunscreen, which include directly reducing the risk of melanoma.
"Groundbreaking research, conducted in Australia and published [in March] in the Journal of Clinical Oncology, has demonstrated for the first time that regular sunscreen use can prevent the most deadly form of skin cancer, melanoma," Chair of the Cancer Council's Occupational and Environmental Cancer Risk Committee, Terry Slevin, wrote on its website.
"Australians, who are at high risk of all forms of skin cancer, can now be reassured that regular application of sunscreen forms a vital component of the skin cancer prevention arsenal."
This isn't the first time Pete's views came out of step with Australia's medical bodies.
In the past, Pete has felt the heat after supporting similarly dubious notions of "health", including encouraging parents to feed bone broth to babies, and fronting anti-fluoride campaigns.