Forget Seven - It's the Three Year Itch!

The infamous seven-year itch in relationships has been seriously downsized – by a whopping four years!

According to a new study, couples now hit the rockiest patch in their relationship at the three year mark.

As reported by Reuters, a recent survey commissioned by Warner Brothers found 2000 British adults in stable relationships have stated it only takes 36 months for stress levels to reach their peak and their love to turn sour.

Weight gain, money woes and stressful, long working hours have been pinpointed as the biggest triggers in love-killers, while the increasing trend of “pink passes” and “solo holidays” are also on the rise in a bid to keep romance alive.

The poll, which targeted a wide range of couples – from short-term relationships to long-term partnerships – also revealed 67 percent of participants found small irritations proved harmless in the first years of love, but often grew into a major source of arguments when hitting the three-year mark.

Unfortunately for newlyweds, the poll also found it’s true what they say about long-term couples and sex… or lack of! Of the younger Brits surveyed, 52 percent said they enjoyed a healthy sex life with their partner (at least three times a week), while a measly 16% of those in relationships over three years said they enjoyed the same amount of intimacy.

The report also found new lovers shared an average of three compliments a week, which falls to an average of a single weekly compliment at the three-year mark, and around 76 percent of partners revealed “individual space”.

Participating in individual activities was important to couples in long-term relationships with 34% taking two evenings a month (defined as a “pass” or “ticket”) to pursue their own interests solo, and 58 percent enjoying holidays without their partners.

But while research suggests romance is giving way to everyday woes, many couples are trying their best to hold on to that lovin’ feeling, with 55 percent of those in long-term relationships admitting to “scheduling time” for romance.


Weight gain/lack of exercise – 13%
Money & spend thriftiness – 11%
Anti-social working hours – 10%
Hygiene issues (personal cleanliness) – 9%
In-laws/extended family (too much or too little) – 9%
Lack of romance (sex, treats, etc) – 8%
Alcohol (drinking too much) – 7%
Anti social bedtime habits – 6%
Lapsed fashion (same old underwear/clothes) – 4%
Bathroom habits (stray nail cuttings, etc) – 4%

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